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Abstract
Global economic and social advancements have reshaped education, a pivotal component of the societal structure. The globalization-induced transformation of education into a market commodity has led to perceiving it as a buyable and sellable product, resulting in shifts in parental roles. The proliferation of private schools has sparked heightened expectations from parents toward their children and educational institutions. This surge in expectations has given rise to the overbearing and perfectionist approach, commonly referred to as 'helicopter parenting,' emerging as a new crisis in the modern world. This excessively intrusive parenting style, stemming from changes in the mindset and daily practices of the new middle class, has become a detrimental factor negatively impacting the social, psychological, and academic development of children. This study delves into the evolving parenting roles, exploring the phenomenon titled 'new generation parenting' as manifested in students' developmental processes. Its aim is to uncover the social causes of the overbearing parenting style and its effects on students. Following the phenomenology design, a qualitative research approach, this study selected 8 participants through criterion sampling. Examining the individual and social reasons behind the helicopter parenting approach, the focus of this research, holds significance in preventing situations that could hinder students' development and alter parental roles in a broader context.